Concept Accelerator - 10 Pack

Service Description

Most corporate team members participate in at least 19 brainstorming events each year. A majority of the ideas created during these sessions never move forward because most teams don't have the time or the skills to fully develop these starter ideas into test-ready concepts. Our Concept Accelerator 10-Pack is just what you need to turn your brainstorming results into optimized, test-ready idea concepts quickly and painlessly. How It Works: - One-hour kick off call to review the 10 ideas you want developed. We will work with you to make sure we understand each idea and that we have all the information we need to optimize each idea moving forward. - Initial Draft - we will send initial drafts of each idea. Each concept will include all the key pieces an idea needs to do well in testing. Specifically, a name, headline that captures the wow of the idea, a clear explanation of the benefit, and appropriate levels of credibility/support . - Feedback - we make changes based on your feedback and send you a final draft that's ready for testing. - Final Draft - we'll use your feedback to finalize your idea concepts and then deliver them to your inbox. - Testing - you submit them for testing. We highly recommend you don't 'edit' or 'improve' them. The last team who did this lowered their scores by 40%!